eBay Motors must have built a new report that displayed much more insight into their listings because everything related to Trust and Safety is on the rise.
- Local Market listing policy enforcement is going wild. The biggest issue is dealers adding other phone numbers outside of their eBay (CallBright) issued toll-free numbers. If I was selling cars I would put my cell phone on every listing too. They do it on AutoTrader and Cars.com!
- One of the current big debates at eBay is whether or not to disallow outside links on eBay listings. What a TERRIBLE idea to remove this ability! This affects dealers linking out to their eBay Motors current listings, CARFAX history reports, warranty information related to that car, credit applications, financing information, etc.
- Another Local Market debate at eBay is to disallow 3rd party lead forms and links in the listings. I'll say it again....What a TERRIBLE idea to remove this ability! They want everything to go through My eBay which is understandable, but that is not how the automotive industry operates. Dealers live and die by lead forms and ILM tools.
- They are now requiring sellers to disclose any auction announced frame or unibody damage in their listing descriptions. In order to ensure both minimum disclosure standards and allow sellers the option to disclose as either damaged or repaired, the following statement is now required:
"This vehicle currently or previously had frame or unibody damage or repair reported by an auction agency."
That is all I can relay to our dealers for now.